Global Electronics
Global Electronics - Online marketing strategy for a high tech sme


Drenthe, Gelderland, Overijssel


WO Bachelor 3, WO Master, HBO Bachelor 3, HBO Bachelor 4


3, 4, 5


4, 5, 6


Information & Communication Technology (ICT), Productie


ICT, Management, Marketing


Global Electronics is an EMS (Electronics Manufacturing Services) manufacturer and supplies PCBs (Printed Circuit Boards) to a various group of customers operating in medical devices industry security and consumer electronics. Also high end start ups are focus areas of Global Electronics bv (GE). GE is a SME with a highly trained dedicated headcount in the field of high-end supplies servicing customers in the Benelux and Germany.

Functie omschrijving

GE would like to redefine its marketing strategy and align its offer effectively to demand from its target markets. GE is aware of the fact that an excellent online strategy will broaden its ability to increase its customer base. Your tasks:

  • Collect data by deskresearch and interviews to determine market size and market developments in Germany and the Netherlands
  • Provide GE with an overview of relevant activities related to the production of PCBs like box build activities turnkey project management and services
  • Accompany and support the Sales department by assigning an (online) marketing strategy together with a specialized agency
  • Execute the online strategy and develop a hands on and pragmatic methodology to optimize and maintain its online activities on a regular basis

Functie eisen

We are looking for an enthusiastic result oriented and handson student interested in working in a SME in the field of strategic marketing. Who has good standing in the programme and who has:

  • good cooperative skills;
  • background in business administration economics or high tech marketing;
  • experience with social media or online marketing.


  • € 500 per month
  • Accompanied by experienced manager (MSc)